The Africa Soft Power Project: Taking African culture mainstream in the global discourse
In the run-up to The African Soft Power Project’s first in-person event, founder Nkiru Balonwu talks to New African about what soft power means.
In the run-up to The African Soft Power Project’s first in-person event, founder Nkiru Balonwu talks to New African about what soft power means.
In an exclusive interview, leading financier Tidjane Thiam relates his vision of Africa and his belief in building more on the human capital of the continent.
Orange’s excellent results in Africa have confirmed its diversified investment policy. Alioune Ndiaye, CEO of Orange Middle East & Africa, reflects upon his strategy.
Leading strategic communications advisor Richard Attias shares his insights on how new business models can be built in a global economy faced with great political and economic challenges.
Bpifrance made itself into a bank for entrepreneurs and sees its business model as a possible export to Africa, says CEO Nicolas Dufourcq.
In an exclusive interview, the French philosopher and sociologist Edgar Morin presents his hopes for a conscious humankind and cultural symbiosis.